Does the thought of return on investment, cost per acquisition, conversion rates, and budgeting make you
break a sweat?
Rest assured, you're not alone. Many business owners share this common fear of numbers. We've heard numerous business owners express unease when it comes to diving into the numbers in the marketing of their companies. But there's no reason for concern. Most business-related calculations require only simple arithmetic — addition, subtraction, multiplication and division. And with a calculator readily available on your smartphone, it's not as daunting as
it may seem.Sure, it might feel comfortable to steer clear of anything that triggers fear and
Overcoming Number Phobia: A Guide for Business Owners
It’s crucial to have a clear understanding of the financial numbers and other data for your business and what they mean, and you don’t need an accounting degree to do so
Aug 24, 2023
| by Carter Harkins and Taylor Hill |
