The Google algorithm has become better at recognizing images and tying them to your business and the services you provide. Since potential customers are more drawn to photos, it’s wise to take advantage.

If you put a lot of work into SEO, it can be worrisome when you notice your company’s website slipping in search rankings. Here’s what you should know about the potential causes.

Learning how to craft content that draws in customers is difficult, but ultimately worthwhile

Take a hard look at the content of the "About" section on your website. Is it really doing all it can to bring in new business?

5 factors to consider that will ensure that your website conveys professionalism and trustworthiness