Entries Tagged Advertising

Nearing 30 years of serving neighbors in northwest Indiana, Sunset Septic dropped its website, doesn’t advertise and thrives on great word-of-mouth recommendations

The social media platform no doubt has plenty of users — and potential customers — but it takes a little knowledge on how its advertising features work to best reach those people

Zach Rodriguez returns to what he loves best, working with family and providing comprehensive onsite wastewater service to the folks in western Michigan

Marketing your business is beneficial no doubt, but more isn’t necessarily better. It’s important to know when it’s time to ramp up marketing efforts and when it’s best to scale back.

If you’re not smart and strategic about your marketing efforts, the results might look as if you’re not promoting your business at all

It takes some trial and error to find what strategies will work best for your company, but luckily some options are low-cost or even free

Set goals for your social media engagement before investing in paid promotions

Here’s a beginner’s guide to building buzz about your business on the web