In my previous article, I explored the SWOT analysis grid, a widely used business tool that helps entrepreneurs make big decisions in...
Entries Tagged Small Business
Online Exclusives
4 Tips for Conducting a SWOT Analysis for Your Onsite Business
As a business owner, when you start making plans for the coming year, it’s important to step back and take a long,...
Online Exclusives
How to Effectively Use Facebook Advertising to Gain Customers for Your Septic Business
Depending on how old you are, how tech savvy you are and how much you enjoy arguing politics, your opinion of Facebook...
Online Exclusives
Why Good Employees Leave and What to Do About It
The impact felt when an employee leaves is exacerbated when labor markets are tight. Leaders at all levels in a company need...
Online Exclusives
Start Now: Developing a Business Plan for 2021
There’s no need to beat around the bush: 2020 has been a rough year for pretty much everyone. Trade service professionals and...
Online Exclusives
Helpful Tips for Writing Great Website Content
Considering how many times I've restarted this first paragraph, it's fair to say that writing is hard.
Writing for something as specific and...
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Marketing a Septic Business With a Personal Touch
Erin Mastin is owner, along with her husband, Cody Mastin, of Mastin Site Services — referred to as MSS — an onsite...
Online Exclusives
Learning to Say 'No' Can Grow Your Bottom Line
Business owners typically take a lot of pride in their independence, their autonomy and their ability to get things done — and...
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Protecting Your Brand With Trademark, Patent and Copyright Law
Your company’s trademark is its brand name. You’ve worked hard to establish your brand, so how can you protect it from infringement?
Gary...
Online Exclusives
Your Employee Just Asked for a Raise. What’s Next?
Years ago, I got fired over problems that arose regarding an employee’s raise. So I may care a little more about what you should...
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Adapting Your Business for the New Normal
The shifting reality of society is changing business practices across the nation. For plumbers, drain cleaners, relining professionals and anyone providing home...
Online Exclusives
How Leaders Can Improve Workplace Communication
There’s many a problem that can be solved through better communication. Teams that communicate well together tend to be more productive —...
Online Exclusives
9 Questions to Test Your Business Savvy in the COVID-19 Era
In recent months, you’ve probably heard the refrain “these are unprecedented times.” But how do you adapt to “business not as usual”?...
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Patent, Trademark and Copyright Law
Let’s talk about trademarks, copyrights, patents and related litigation with respect to how these topics relate to wastewater service providers, dealers and...



















