Customer reviews matter. Reviews and star ratings, posted to sites like Yelp, Angie’s List, Facebook and Google, help other customers make confident, informed decisions.A five-star review can give you just the edge you need over a similar company that doesn’t have any reviews to speak of. Plus, reviews are key signals to search engines, which means that getting a lot of reviews can make your brand more visible to Google users.Actually getting reviews is easier said than done, however. Consumers are often eager to provide ratings for a restaurant or hotel, but for whatever reason they seldom think to review
