When customers want more of a good thing, it’s good business to deliver. That’s exactly what Infiltrator Water Technologies is doing with the expansion of its popular IM-Series product line — adding the IM-300 and IM-1250 septic tanks.
Like other IM-Series tanks, the new IM-300 and IM-1250 tanks are injection-molded, two-piece mid-seam polypropylene tanks compatible with the EZsnap riser system. The IM-300 is designed for use in pump tank applications with a total volume of 314 gallons. The IM-1250 is designed for use as a single or in-series septic tank with a total volume of 1,512 gallons.
“The IM-1250 and the IM-300 offer the same popular features as the Infiltrator CM-1060 Tank. It’s a lightweight structural polypropylene tank that makes installation and transportation easier on the installing contractor,” says Jim Bransfield, marketing director for Infiltrator. “The two-piece construction gives it the unique ability of shipping very economically. The newly available variety of sizes allows a septic installer multiple options for every application and will conserve valuable space on today’s tight building lots.”
The polypropylene construction is corrosion resistant in a wastewater environment. According to Bransfield, the IM-1250 in particular fills a need in the industry.
“The IM-1250 is primarily intended as a septic tank, but can be used in pump tank applications,” he says. “It will fill out the Infiltrator product line between a CM-1060 and an IM-1530. In most markets, it will be used on houses of three bedrooms or more. The 1,250-gallon septic tank is commonly used in Northeastern and Midwestern states.”
According to Bransfeld, a big selling point to the company’s IM-Series tanks is the stringent testing they face before hitting the open market. “Infiltrator tanks are subject to all certification testing and evaluation under IAPMO Z1000 and CSA B66 certification testing protocols,” he says. “Both tank models were developed following the stringent design parameters of Infiltrator’s previous tank models and benefit from their in-ground experience.”
While the tanks are fresh on the market, initial feedback has been positive. “Based on initial beta test installations there is a great deal of customer excitement for the IM-1250 tank model,” says Bransfield. “Installers were surprised at how robust the tank was in the ground and how easy it was to handle. The IM-300 has also been very well received, selling through the initial production run much sooner than expected.” 800-221-4436; www.infiltratorwater.com
